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Friday, May 30, 2008

Moving Comfort Wins Healthiest Fitness Award!

I thought everyone that wears Moving Comfort Activewear would enjoy this article featured in Health's magazine:

America's Healthiest Fitness Award HEALTH

Moving Comfort® Honored with Health Magazine’s “2008 America’s Healthiest Fitness Award”

Bothell, WA –May 27, 2007 – Moving Comfort, the industry leader in innovative, women’s specific performance apparel announced today that the company is the proud recipient of Health magazine’s “2008 America’s Healthiest Fitness Award” for the Moving Comfort Endurance Skort in the Apparel/Shorts/Skort category.
The Endurance Skort is a women’s specific alternative to the running short that blends function and fashion. Moving Comfort, the first company to develop running shorts for women, harnessed over 30 years of experience in the development of this product. The result is a high performance running skort featuring a compression boy short liner with gusset construction that extends through the waistband for complete moisture transfer, and a three panel design so the skort stays in place through rigorous exercise. Other thoughtful details include: non-roll elastic waistband, stretch drawcord for customized fit and an internal pocket to hold essentials.
“Moving Comfort is thrilled to receive Health magazine’s ‘2008 America’s Healthiest Fitness Award’ for the Endurance Skort” said Julie Baxter, Vice President of Moving Comfort. “We are a company built by women for women - guided by the mantra that “a fit woman is a powerful woman! ®. It is such an honor to be recognized in this way by Health , a magazine that like us emphasizes women’s well-being, fitness, nutrition and healthy living.”

About Health’s “America’s Healthiest Fitness Awards”

Health ’s “America’s Healthiest Fitness Awards” spotlights the best fitness products for women. These products undergo rigorous evaluation by a panel of top fitness experts, who rate them for effectiveness, innovation, and ease of use in addition to other criteria. The awards will be featured in the June issue of Health , on newsstands May 27, 2008.

About Moving Comfort®

Established in 1977 with the first women’s running short, Moving Comfort designs and delivers performance apparel, sports bras and accessories that support and inspire women to get fit, be healthy and achieve their own unique personal best. Headquartered in Bothell, Washington, Moving Comfort is a division of Brooks Sports, Inc. Visit www.movingcomfort.com for more information.
A Fit Woman is a Powerful Woman!® Spread the Word.
Posted by SB at 2:21 PM
Categories: Activewear, Womens

Thursday, May 29, 2008

MYFAVORITEDAD Giveaway Promotion

We have launched our “MyFavoriteDad” Giveaway Promotion and we have already received a great response. The Champion outfit is one of our best sellers. We will be introducing one of our new gear brands on our website soon, but wanted to include the Nathan Sports Water Bottle as part of the giveaway package for our Dads.

Have you started thinking about camping apparel for the kids! Watch for our kid’s campaign showing great camping shorts, tops and socks.

Don’t forget to sign up your “Favorite Dad”!

Posted by SB at 1:02 PM
Categories: Activewear, Mens

Wednesday, May 21, 2008

MyFavoriteMom Giveaway Promotion

Danielle L. from Bedford, NH received a complete Moving Comfort activewear outfit from our Mother’s Day giveaway promotion. So glad everyone had a chance to enter! We’ve decided we will make this an annual event for our Mom’s.

Get ready for our MyFavoriteDad Giveaway Promotion being introduced at the end of the week. This promotion gives our Dad’s a chance to experience some of our activewear apparel.

Our merchandising team have decided to add “accessories” to compliment our activewear. We will be introducing “Nathan Sports” products next week. Their products range from running and exercise logs to thermal handheld water bottles. We think you will really like their high performance products.

Posted by SB at 4:27 PM
Categories: Womens

Monday, May 12, 2008

MYFAVORITEMOM PROMOTION

I hope everyone had a chance to register for MYFAVORITEMOM Promotion that we have been promoting on our website for the last month. The Moving Comfort activewear outfit will be given away to one lucky winner this week. Moving Comfort is the perfect workout apparel – comfortable and stylish.

Check back this week for the lucky Mom!

Posted by SB at 10:05 AM
Categories: Activewear, Womens